17 Dec 2015

Full-Time Search Engine Optimization Specialist

New York, New York, United States

Job Description

Search Engine Optimization Specialist

In this role, the SEO Specialist promotes the company’s products and services so that the company’s web pages appear high in search engine results.  The SEO Specialist will accomplish this through spearheading keyword campaigns, creating original content, adding meta data to the company’s web pages and ensuring correct linking to the website.

Essential Responsibilities:

  • Create strategy to identify keywords that are high-priority and will have maximum impact
  • Conduct competitor analysis
  • Set up and monitor campaigns to boost ranking in search engines
  • Produce regular reports to track progression of projects, status of keyword campaigns, changes and trends
  • Create content for blogs, press releases, etc. and ensure valuable quality of content
  • Provide answers to questions in forums along with correct related links to the company’s website
  • Write SEO-optimized title and meta tags
  • Create and manage link-building strategies
  • Stay abreast of search engine behaviors and algorithms, news and strategies as update/change; report key developments to other team members

Preferred Education, Experience:

  • Proven record of executing successful SEO campaigns
  • Knowledge of one or more SEO reporting tools
  • Knowledge of one or more product lines a plus
  • General understanding of high-end electronic products a plus

Specific Knowledge, Skills and Abilities:

  • Analytical thinker
  • Ability to analyze and break down large amounts of data
  • Flexibility to respond to changing priorities

Job Categories: General. Job Types: Full-Time. Job expires in Endless.

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